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“This book will help any CEO who has to deal with a crisis, whether in business, government or any type of endeavor.”
Lou Heimbach, Former County Executive, CEO of Sterling Forest Corporation, LLC
“Judy Hoffman knows her subject. This primer is the ounce of prevention that’s better than the pound of cure. Think of her approach to crisis management as a low-cost but highly effective insurance policy. Her book has helped me and will help you too!”
John D. Beckett, President of R.W. Beckett Corporation
“Judy is right on target with her advice to organizations of all kinds that need to deal with the media during a crisis. Her writing is also crisp and clear, which makes it enjoyable to read.”
Karen Friedman, Former TV Reporter , President of Karen Friedman Enterprises